Advertising strategy concentration

This concentration prepares students for work in a wide variety of businesses, advertising agencies, public institutions, and other organizations. It may serve as a background for people who plan to work in the advertising/marketing communications industry, or for general marketing jobs where promotional issues play a particularly prominent role.

Review the Advertising Strategy concentration core and elective courses in the WSU Bulletin.

Download the completion plan that corresponds to when you first enrolled:

• Students admitted for enrollment in fall 2023 classes (pdf)
• Students admitted for enrollment in fall 2021 classes (pdf)
• Students admitted for enrollment in fall 2019 classes (pdf)
• Students admitted for enrollment in fall 2018 classes (pdf)
• Students admitted for enrollment in spring/summer 2018 classes and EARLIER (pdf)