Distinguished and Endowed Faculty
Below are the School of Business Administration's distinguished and endowed faculty members.
The generosity of donors made it possible to hire these faculty members. Each one brings a unique blend of expertise and knowledge to the business school.
K-Mart Endowed Chair and Professor of Marketing
As the K-Mart Endowed Chair and a professor of marketing, Professor Abe Biswas is at the forefront of both teaching and research initiatives at the business school.
Professor Biswas' teaching interests include marketing management and research, consumer behavior and marketing theory, to name a few. His research focuses on consumer perceptions, consumer decision making, pricing and more, and he has published many recent journal articles.
He also holds several professional organization memberships, including sitting on journal review boards. Please see Professor Biswas' faculty profile for more.
Adcraft/Simons-Michelson Endowed Professor of Advertising
Professor Hugh Cannon, the Adcraft/Simons-Michelson Endowed Professor of Advertising, focuses his teaching on advertising principles and management, as well as marketing management.
Professor Cannon's research interests include media planning theory, the role of marketing in economic development, and the theory of marketing simulation game development. He also holds many professional memberships and was named the Journal of Advertising's "Best Reviewer" in 2008. Learn more about Professor Cannon on his faculty profile.
T. Norris Hitchman Endowed Chair and Professor of Finance
Professor Sudip Datta's roles as T. Norris Hitchman Endowed Chair and a professor of finance allow for substantial teaching and research within the business school.
His teaching and research interests span a broad range of finance topics, including corporate valuation, managerial finance, corporate governance, executive compensation and many more.
For more information on Professor Datta, please see his faculty profile.
President Emeritus, Distinguished Professor and Eugene Applebaum Chair in Community Engagement
Former Wayne State President and current Distinguished Professor Dr. Irvin Reid focuses his work on community engagement and contemporary issues affecting society.
Professor Reid builds and maintains meaningful relationships between the university and its key stakeholders, especially on issues like regional economic development, education and more.
George R. Husband Endowed Professor of Accounting
Professor Alan Reinstein is the George R. Husband Endowed Professor of Accounting at Wayne State. He focuses his teaching efforts on financial accounting and auditing, while also maintaining research interests in CPA mentorship, cost allocation techniques, fraud analysis and more.
Professor Reinstein is also involved with many professional accounting organizations, conducting seminars and serving on boards, among other roles.